The Impact Circle

Welcome to our membership program that gives you easy access to marketing expertise so you can build and grow your brand for positive impact.

Did you know that we're exposed to anywhere between 6000 and 10'000 marketing messages every day?

It's no secret that the market is incredibly crowded and standing out is a massive challenge - especially when the marketing tools that we use are designed to fuel never-ending growth and consumption.

As a small brand looking to have a positive impact, it's simply not possible to compete head-to-head with bigger brands that have huge media budgets and aim to appeal to the masses.

To be successful in driving positive impact, we need to rethink the way we build and market our brands.

And the ONLY way to stand out in such a crowded market is to be bold and unique!

If you want to break through and accelerate your impact, you have to:

✔ Have a BIG brand purpose that aims to lead the entire industry to make a positive difference in the world

✔ Be BOLD in your brand positioning by challenging the status quo and innovating beyond the existing paradigms

✔ Be BRAVE in your communication and your actions, walk-the-talk and always live up to what you stand for

✔ Become BELOVED by a tribe that shares your values and beliefs and helps you start a movement of positive change

What if you could have all the expertise of a senior marketing executive at your fingertips to help you navigate this?

If you're not ready to hire a senior marketing executive but would love to have someone to ask your questions, run your ideas by and help you navigate your brand challenges, then this is the place for you!

Meet Your Coach

Hi! I'm Christina Bouglass

A brand building expert and impact-driven marketing strategist, I am passionate about the opportunity and responsibility that brands have to serve the long-term well-being of all people and planet. A disruptor at heart, I left my corporate career with the desire to contribute my skills towards creating a better world.

I have over 20 years’ experience as a brand building expert and marketing executive in big multinationals (P&G - recognised as one of the world's leading companies in marketing - Coty, The Wella Company) and understand the requirements of big global brands as well as small challenger brands that are looking to break through the clutter and make an impact. I have also successfully developed two brands from inception to launch and am an avid fashion and beauty fan, having worked across all categories of the industry.

I studied Sustainable Marketing with the Cambridge Institute of Sustainability Leadership (CISL) as well as trained as a B Leader with B Lab Switzerland. I am also a marketing lecturer at the Haute Ecole de Gestion (HEG) in Geneva.

Are you wondering how to position your brand or articulate your brand story?

Are you looking to break through the clutter to grow your brand’s impact?

Do you wish you had an expert you could simply call and ask your marketing questions to?

Do you want to find a different way to do your marketing without all the pushy sales tactics?

This Membership Gives You Access To All The Tools You Need To Build And Market Your Brand For Positive Impact

📞 Monthly Q&A coaching calls with Christina

📑 Brand building templates to enable you to build your brand fundamentals for positive impact

📺 Bimonthly masterclasses for inspiration and tips on marketing for positive impact

🤝 An impact-driven community to support you along your journey

We believe that the only way to evolve the world is through communities coming together through a shared purpose to make positive change happen.

Are you ready to join us on the journey to

Build Brands For A New World?

We invite you to join the 'Impact Circle' Today

Best Value Plan

Annual Membership

1490.- Frs

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Flexible Plan

Annual Membership

2x 790.- Frs

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